The chart above shows aggregated data.
Ad accounts that only use "get-demo" ads and no content ads face headwinds from audience fatigue
B2B companies can provide their target audience with new and valuable content by deploying gated content, which is only accessible to those who provide their information.
This can assist companies in avoiding constantly running the same ads in front of the same audience, which can cause ad fatigue and eventually degrade the effectiveness of their ad campaigns. Businesses can get an edge by offering unique and up-to-date content.
