The Virtuous Cycle of B2B Online Advertising
Knowing the cycle of B2B advertising is vital because it can help businesses develop effective marketing strategies tailored to their target audience's needs and preferences.
By understanding the different stages of the B2B advertising cycle, businesses can create targeted messages and deliver them through the most appropriate channels, such as trade shows, industry publications, or social media platforms.
Additionally, understanding the cycle can help businesses track the effectiveness of their marketing efforts and adjust their strategies accordingly to improve their return on investment.
The Illustration above shows what you need to make a virtuous cycle of B2B Online Advertising.
A conversion event that correlates to down-funnel revenue- training the AI to generate leads that don't convert doesn't help.
Creatives that attract qualified leads and sign-ups.
At least 30 conversions events per week, preferably 30