4 Things to Know About Generating Social Media Leads

Published

September 10, 2020

Updated

Kevin Lord Barry

Co-Founder, Right Percent

Listen to the podcast here. You'll learn

- Why social media lead generation works best when targeting large markets

- Why leads from social have less intent than organic leads

- Why social should have its own dedicated sales team (who respond quickly)

- Why your sales team needs to know the ads

Kevin Lord Barry

Co-Founder, Right Percent

Kevin Lord Barry co-founded Right Percent, a Right Side Up venture that focuses on scaling fast-growing B2B companies in every vertical. Over the past 10 years, he’s managed millions in ROI-positive ad spend for brands like DoorDash, Zenefits, Masterclass, Segment, OnDeck, and more.

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